What an astonishing turn of events it has been. The Wales podcast has
effortlessly shattered the Sussexes’ previous record by amassing a staggering
1.5 million views within a mere 24 hours. Those following the ongoing Royal Saga
have grown accustomed to Prince Harry and Meghan Markle seemingly upstaging
Prince William and Kate Middleton on multiple occasions in recent years.
For instance, whenever William scheduled a significant event, such as his
charity Earthshot initiative in Boston last December, Harry and Meghan
strategically released a trailer for their new show or conducted major
interviews. Meghan’s widely publicized Oprah interview, for instance,
coincided with Kate’s tour of Pakistan, adding to the narrative of
This week, just moments before William and Kate were set to pay their respects
to Queen Elizabeth on the one-year anniversary of her passing, a visibly
emotional Harry was seen making an impromptu visit to her resting place in
Windsor. It was as if a silent rivalry persisted.
However, the message from The Prince and Princess of Wales on Saturday was
clear: “Two Can Play That Game.” William and Kate effectively disrupted
Harry’s launch of the Invictus Games by releasing “Mike’s Sports Podcast: The
Good, The Bad, and The Rugby,” featuring themselves and Princess Anne.
The video, released yesterday to discuss the Rugby World Cup and the mental
health benefits of team sports with the Prince and Princess of Wales, has
already garnered a staggering 1.4 million views. It boasts over 50,000 likes
and has received over 6,000 positive comments on YouTube.
In stark contrast, the Invictus trailer featuring Harry has struggled, with
only 30,000 views in nearly 24 hours. Even the video with the highest view
count related to Invictus has managed a mere 29,000 views. In addition, there
are some live streams from the games, but they have attracted minimal
interest, with only 680 viewers and mostly negative comments.
This discrepancy is highlighted by the fact that there are 47,000 more likes
on a video released just a day ago featuring William and Kate compared to one
released three weeks ago featuring Harry. Notably, the Royal podcast featuring
Harry has received 429 thumbs down.
It’s worth mentioning that William serves as the patron of the Welsh Rugby
Union, Kate is the patron of the English version, and Anne is the patron of
the Scottish Rugby Union. The podcast was created to support the commencement
of the Rugby World Cup on Saturday evening.
Despite the minimal newsworthy content in the interviews, the podcast garnered
extensive media coverage, primarily due to its polished production. The video
version, lasting a full hour with impeccable lighting and sound quality, was
posted on YouTube and bore the unmistakable hallmarks of William and Kate’s
adept PR team.
In the video, William and Kate sat comfortably in the grand green drawing room
at Windsor Castle, positioned on their ornate Saturn sofas. They were
surrounded by portraits of early 19th-century Royal children, all under the
watchful gaze of an elaborate George III fireplace.
The subsequent surge of coverage effectively overshadowed the Invictus Games
launch. To add to the drama, a radiant Kate appeared at England’s first game
against France, resplendent in a stunning white Alexander McQueen suit on
Saturday night. This undoubtedly marked a gratifying turn of events for
William and Kate, who had endured years of deliberate and public humiliation
in their ongoing and often bitter international feud with Harry.